Education Marketing and Advancement

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Marketing Therapy

with Mike Connor

Brehm Preparatory School Selects Connor Associates

 

Connor Associates Strategic Services, LLC, was recently tapped to conduct strategic marketing and branding research with Brehm Preparatory School in Illinois.  The boarding school specializes in students with complex learning disabilities and differences.

The School was founded in 1982 by Mrs. Carol Brehm and is currently led by Executive Director and Head of School Dr. Brian Brown.  Located in Carbondale, Illinois, the home of Southern Illinois University, Brehm is primarily a boarding summer and academic year program located two hours southeast of St. Louis.  The academic year program accommodates 90 students in grades 6-12, with a staff of 150, boasting better than a 1:1 student/staff ratio.  Students must have well-developed reasoning and comprehension skills but typically have weaknesses in processing speed and working memory.

According to Dr. Brown, “Our mission is empowering students with complex learning disabilities and differences to recognize and optimize their full potential throughout their lives. Attending to the students’ social, emotional, and academic needs, in combination with a family-style boarding school, Brehm’s success and student outcomes continually raise the bar in LD education.”

Brehm also offers a post-graduate transition program prior to college.  About 88% of its graduates continue on to tertiary education.

Connor Associates Strategic Services, LLC is based in California and has served the market research, planning, and branding needs of 450 private, charter, and independent schools and colleges in the US, Europe, Africa, and Asia over the past 20 years.

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